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Notes on stocking, margin, compliance and export, from a manufacturer rather than a marketing department.

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Private Label or Stocking a Brand: An Honest Comparison Margin Private Label or Stocking a Brand: An Honest Comparison Private label gives better margin and no price comparison. A brand brings its own demand. What each actually costs you, including the parts nobody... Read The Paperwork Behind an Export Order Compliance The Paperwork Behind an Export Order The documents behind a first export order, who prepares each one, and the three that most often hold a shipment at the other end. Read Selling Australian Wellness Products in Southeast Asia Export Selling Australian Wellness Products in Southeast Asia Singapore, Malaysia, Indonesia and Vietnam are four different markets, not one region. What changes between them and what Australian brands get wrong. Read Sourcing Australian Made Souvenirs Instead of Imported Sourcing Sourcing Australian Made Souvenirs Instead of Imported Most souvenirs sold in Australia are imported. What changes commercially when you source domestically, and how to find suppliers who actually manufacture h Read Counter Display Strategy for Pharmacy and Gift Retail Merchandising Counter Display Strategy for Pharmacy and Gift Retail The counter is the highest-value space in the shop and usually the worst managed. What belongs there, how much, and what quietly kills conversion. Read What a Good Wholesale Price List Should Tell You Margin What a Good Wholesale Price List Should Tell You A price list with only prices on it is doing half its job. The eight columns a buyer actually needs, and what their absence... Read Range Planning an Australian Wellness Category Merchandising Range Planning an Australian Wellness Category How to build a natural wellness category from nothing — how many SKUs, what price tiers, where to start, and what to add once... Read The Real Cost of a Slow Mover Margin The Real Cost of a Slow Mover A slow line costs more than the stock. Capital tied up, space earning nothing, and the opportunity cost nobody puts on a spreadsheet. Read Ingredient Transparency: What Buyers Now Expect Compliance Ingredient Transparency: What Buyers Now Expect Shoppers read the back of the pack and ask staff hard questions. What retail buyers should be getting from suppliers before a range goes... Read Wholesale or Distribution: Which Model Fits Your Store Margin Wholesale or Distribution: Which Model Fits Your Store Buying direct from a manufacturer and buying through a distributor are different businesses. Margin, range, terms and risk, compared honestly. Read Exporting Australian Skincare to Korea: What Buyers Ask For Export Exporting Australian Skincare to Korea: What Buyers Ask For Korean buyers of Australian skincare ask a consistent set of questions. What they want, what slows a first order down, and what to have... Read Building a Gift Wall That Sells Merchandising Building a Gift Wall That Sells A gift wall is a decision-making tool, not a display. Price laddering, the three-second rule, and why most gift walls stall the customer instead... Read